{"id":2843,"date":"2012-05-07T22:33:07","date_gmt":"2012-05-07T20:33:07","guid":{"rendered":"http:\/\/www.maltreting.pl\/?p=2843"},"modified":"2012-06-24T22:43:31","modified_gmt":"2012-06-24T20:43:31","slug":"zrodlo-legendarnego-smaku","status":"publish","type":"post","link":"https:\/\/www.maltreting.pl\/index.php\/2012\/05\/zrodlo-legendarnego-smaku\/","title":{"rendered":"\u0179r\u00f3d\u0142o legendarnego smaku"},"content":{"rendered":"<p style=\"text-align: justify;\"><em><img decoding=\"async\" loading=\"lazy\" class=\"alignleft size-full wp-image-2845\" title=\"pepsi_tn\" src=\"https:\/\/www.maltreting.pl\/wp-content\/uploads\/2012\/05\/pepsi_tn.png\" alt=\"pepsi_tn\" width=\"200\" height=\"105\" \/>W Brazylii, kraju znanym mi\u0119dzy innymi z <a href=\"http:\/\/www.youtube.com\/watch?v=w1BNhCJU0ow\" target=\"_blank\">akcji promocyjnych na rzecz sikania pod prysznicem<\/a>, agencja reklamowa BBDO przygotowa\u0142a reklam\u0119 prasow\u0105 dla Pepsi Twist (czyli Pepsi zaprawionej cytryn\u0105).<\/em><\/p>\n<p style=\"text-align: justify;\"><em>Reklama powsta\u0142a ju\u017c wiele lat temu, lecz jest tak znakomita, \u017ce by\u0142oby niepowetowan\u0105 strat\u0105 dla samej Pepsi oraz polskiego marketingowego \u015bwiatka, gdyby nie zosta\u0142a ona przeniesiona na rodzimy grunt. Jednak ku mojemu ogromnemu zdziwieniu nikt si\u0119 ku temu nie kwapi\u0142.<\/em><\/p>\n<p style=\"text-align: justify;\"><em>Nie mog\u0105c tego \u015bcierpie\u0107, ruszy\u0142em z odsiecz\u0105.<\/em><\/p>\n<p><!--more--><\/p>\n<p style=\"text-align: justify;\">Przyjrzyjmy si\u0119 najpierw oryginalnej reklamie. Jej koncept jest urzekaj\u0105co prosty, a jednocze\u015bnie znakomicie oddaje istot\u0119 produktu.<\/p>\n<div id=\"attachment_2846\" style=\"width: 560px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.maltreting.pl\/wp-content\/uploads\/2012\/05\/pepsi_org.jpg\"><img aria-describedby=\"caption-attachment-2846\" decoding=\"async\" class=\"size-full wp-image-2846\" title=\"pepsi_org\" src=\"https:\/\/www.maltreting.pl\/wp-content\/uploads\/2012\/05\/pepsi_org.jpg\" alt=\"pepsi_org\" width=\"550\" srcset=\"https:\/\/www.maltreting.pl\/wp-content\/uploads\/2012\/05\/pepsi_org.jpg 723w, https:\/\/www.maltreting.pl\/wp-content\/uploads\/2012\/05\/pepsi_org-300x243.jpg 300w\" sizes=\"(max-width: 723px) 100vw, 723px\" \/><\/a><p id=\"caption-attachment-2846\" class=\"wp-caption-text\">\u0179r\u00f3d\u0142o: http:\/\/amsterbrand-emilio1982.blogspot.com\/2011\/02\/pepsi-twist-peeing-lime.html<\/p><\/div>\n<p style=\"text-align: justify;\">Prawda, \u017ce urocze?<\/p>\n<p style=\"text-align: justify;\">W dodatku ten uniwersalny przekaz z du\u017cym wdzi\u0119kiem poddaje si\u0119 lokalnym adaptacjom. Takim jak ta, kt\u00f3r\u0105 przygotowa\u0142em specjalnie dla polskiego oddzia\u0142u Pepsi:<\/p>\n<div id=\"attachment_2847\" style=\"width: 560px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.maltreting.pl\/wp-content\/uploads\/2012\/05\/pepsi_szczyny_cytryny.jpg\"><img aria-describedby=\"caption-attachment-2847\" decoding=\"async\" class=\"size-full wp-image-2847  \" title=\"pepsi_szczyny_cytryny\" src=\"https:\/\/www.maltreting.pl\/wp-content\/uploads\/2012\/05\/pepsi_szczyny_cytryny.jpg\" alt=\"pepsi_szczyny_cytryny\" width=\"550\" srcset=\"https:\/\/www.maltreting.pl\/wp-content\/uploads\/2012\/05\/pepsi_szczyny_cytryny.jpg 723w, https:\/\/www.maltreting.pl\/wp-content\/uploads\/2012\/05\/pepsi_szczyny_cytryny-300x283.jpg 300w\" sizes=\"(max-width: 723px) 100vw, 723px\" \/><\/a><p id=\"caption-attachment-2847\" class=\"wp-caption-text\">Dla puryst\u00f3w doszukuj\u0105cych si\u0119 tu limonki zamiast cytryny mam alternatywne has\u0142o.Pepsi Twist - B\u0105ki Lim\u0105ki. Albo Bonki Limonki.<\/p><\/div>\n\n<!-- Facebook Like Button v1.9.6 BEGIN [http:\/\/blog.bottomlessinc.com] -->\n<iframe src=\"http:\/\/www.facebook.com\/plugins\/like.php?href=https%3A%2F%2Fwww.maltreting.pl%2Findex.php%2F2012%2F05%2Fzrodlo-legendarnego-smaku%2F&amp;layout=button_count&amp;show_faces=false&amp;width=450&amp;action=like&amp;colorscheme=light\" scrolling=\"no\" frameborder=\"0\" allowTransparency=\"true\" style=\"border:none; overflow:hidden; width:450px; height: 30px; align: left; margin: 12px 0px 6px 0px\"><\/iframe>\n<!-- Facebook Like Button END -->\n","protected":false},"excerpt":{"rendered":"<p>W Brazylii, kraju znanym mi\u0119dzy innymi z akcji promocyjnych na rzecz sikania pod prysznicem, agencja reklamowa BBDO przygotowa\u0142a reklam\u0119 prasow\u0105 dla Pepsi Twist (czyli Pepsi zaprawionej cytryn\u0105). Nie ma w niej co prawda prysznica, ale sikanie &#8211; i owszem.<\/p>\n<p> <a class=\"continue-reading-link\" href=\"https:\/\/www.maltreting.pl\/index.php\/2012\/05\/zrodlo-legendarnego-smaku\/\"><span>Czytaj dalej<\/span><i class=\"crycon-right-dir\"><\/i><\/a> <\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sfsi_plus_gutenberg_text_before_share":"","sfsi_plus_gutenberg_show_text_before_share":"","sfsi_plus_gutenberg_icon_type":"","sfsi_plus_gutenberg_icon_alignemt":"","sfsi_plus_gutenburg_max_per_row":""},"categories":[80],"tags":[36,424,18,378],"_links":{"self":[{"href":"https:\/\/www.maltreting.pl\/index.php\/wp-json\/wp\/v2\/posts\/2843"}],"collection":[{"href":"https:\/\/www.maltreting.pl\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.maltreting.pl\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.maltreting.pl\/index.php\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.maltreting.pl\/index.php\/wp-json\/wp\/v2\/comments?post=2843"}],"version-history":[{"count":3,"href":"https:\/\/www.maltreting.pl\/index.php\/wp-json\/wp\/v2\/posts\/2843\/revisions"}],"predecessor-version":[{"id":2849,"href":"https:\/\/www.maltreting.pl\/index.php\/wp-json\/wp\/v2\/posts\/2843\/revisions\/2849"}],"wp:attachment":[{"href":"https:\/\/www.maltreting.pl\/index.php\/wp-json\/wp\/v2\/media?parent=2843"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.maltreting.pl\/index.php\/wp-json\/wp\/v2\/categories?post=2843"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.maltreting.pl\/index.php\/wp-json\/wp\/v2\/tags?post=2843"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}